ITZY’s Bet On Me Pre-Release Track Tops YouTube’s Global Trending Chart. Released on July 3, 2023, the music video has already garnered an impressive 5.7 million views.
Behind Bet On Me’s Success
The song isn’t just a commercial hit; it’s a message of empowerment. The meaningful lyrics, inspired by conversations among ITZY members Yeji, Lia, Ryujin, Chaeryeong, and Yuna, focus on the growth and self-confidence of young people.
ITZY’s 2023 Comeback: Just the Beginning
‘Bet On Me’ is merely the kickoff for ITZY’s 2023 comeback. The group has a full slate of promotional activities, including the release of their second pre-release track None Of My Business on July 24. Their second studio album Kill My Doubt, along with its title song Cake, will launch on July 31, 2023, at 6 pm KST.
Engaging Fans Through Multi-Channel Promotions
To further amplify the album’s reach, ITZY has planned several outdoor activities. These include a pop-up store in Seoul from July 27 to August 9, as well as both online and offline showcases and fan-meetings scheduled for July 31.
In the meantime, watch ITZY’s chart-topping music video for Bet On Me below:
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