Haerin from K-pop sensation NEWJEANS, is the radiant face of Dior’s Rose des Vents 2023 jewellery campaign. Captured through the lens of renowned photographer Tyler Mitchell … Haerin dons Tribales Rose des Vents earrings and glittering rings. She epitomizes the youthful exuberance that Dior aims to convey with this collection.
As the global ambassador for Dior Joaillerie and the house ambassador for Dior’s fashion and beauty segments, Haerin has been a prominent face in several of the brand’s campaigns and significant events. Her recent appearance at the Lady Dior Celebration Exhibition in Seoul further solidified her status as a fashion icon.
Haerin x Dior’s Rose des Vents
Haerin’s stunning visuals pair exceptionally well with the Rose des Vents Collection’s dazzling pieces. The collection itself draws inspiration from Monsieur Dior’s Lucky Star. Featuring a variety of earrings, necklaces, rings, and bracelets that blend celestial design elements with lucky talismans.
What sets Haerin apart in this campaign is her choice of hairstyle … A modern twist on the traditional double maiden bun, incorporating her Korean heritage into the global spotlight. This thoughtful touch has won over netizens, who commend both Haerin and her hairstylist for the choice.
Haerin’s makeup was equally gorgeous, featuring a natural look accentuated by a hint of pink blusher and a glossy, natural pink lip shade. The overall look was a perfect blend of modernity and tradition, making Haerin the ideal ambassador for a brand that values both.
Tyler Mitchell, the man behind the camera, captures Haerin in a way that brings out the essence of the Rose des Vents collection. His photography style, known for its raw emotion and depth, adds another layer of sophistication to the campaign.
The Rose des Vents line itself is a celebration of Dior’s legacy, featuring intricate designs that pay homage to the brand’s rich history. The campaign not only highlights Haerin’s charm but also her rising presence in the fashion industry. This comes on the heels of her recent features on the covers of esteemed publications like V Magazine and Highsnobiety.
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