In the wake of the uproar surrounding her Crazy Horse Paris act, BLACKPINK’s Lisa finds an ally in BVLGARI’s CEO, JC Babin, dispelling rumours of a rift between the K-pop sensation and her brand endorsements.
The Controversy Unfolds
Lisa, a member of BLACKPINK, has been under scrutiny from Chinese netizens following her performance at Crazy Horse Paris.
Speculations were rife that brands Celine and BVLGARI had distanced themselves from the artist, possibly terminating her endorsement contracts. Contrary to these rumours, BVLGARI’s CEO has subtly shown his support for the MONEY singer.
Lisa’s debut at Crazy Horse Paris, marked by a stunning cabaret act, took many by surprise. The performance drew mixed reactions, with some netizens feeling it split from the conventional image of Korean idols. This led to calls for boycotting the BLACKPINK member.
Rumours and Speculations
Adding to the controversy was the timing, as Lisa was already in the news regarding her contract renewal with YG Entertainment. There’s buzz that the “LALISA” singer is eyeing the US market and might collaborate with a new record label.
Fans recently observed anomalies on Lisa’s Weibo profile, which was inaccessible for a period. Attempts to visit her page indicated a ban due to regulatory breaches. Following this brands Celine and BVLGARI reportedly removed posts featuring Lisa from their Chinese social media platforms.
CEO’s Gesture of Support
Amidst the turmoil, BVLGARI’s CEO, JC Babin, took to Instagram to share images of Lisa at the brand’s events, effectively quelling rumours of a fallout. Fans saw this gesture as a sign of solidarity with Lisa.
Currently, Lisa is taking a break, sharing glimpses of her travels with followers on Instagram.