FIFTY FIFTY will reach a financial milestone this month by earning their first paycheck. Industry sources reveal that by month’s end, FIFTY FIFTY will have settled their outstanding debts with their label. Keena will earn a substantial sum as the group’s sole remaining member.
The group’s journey to financial positivity is primarily due to their music revenue. Despite forgoing potential earnings from brand partnerships due to their legal issues with ATTRAKT, FIFTY FIFTY has impressively managed to clear their debts within a year.
The Financial Power of Cupid
FIFTY FIFTY’s financial turnaround is largely credited to the success of their hit track Cupid with the song’s robust streaming figures on Spotify, YouTube Music, and Apple Music. The delay in receiving these payments, typically ranging from 4 to 9 months for international platforms, explains the timing of this financial upturn.
There’s growing interest in whether the three former members of Keena will receive their share of earnings, given their ongoing legal entanglements with ATTRAKT and their departure from the group.
The public has warmly received this news, with many expressing their congratulations to Keena. The speed at which FIFTY FIFTY has achieved profitability has been a source of amazement and admiration among netizens. The comments include:
- Wow, they got paid really fast.”
- “Wow, seriously Daebak! LOL, Keena Hwaiting!”
- “Congratulations.”
- “Seriously, life is all about timing! LOL.”
- “Wow, they must have really been successful, LOL. Seriously, why did the other members do that?”
- “The streaming revenues must be insane.”
ATTRAKT has announced that they will continue to promote Keena as FIFTY FIFTY. The label will also re-debut the group with new members.
READ | FIFTY FIFTY reorganizes with Keena and 3 new members
READ | The FIFTY FIFTY Saga Timeline Explained Part 1
Stay up-to-date on the latest K-entertainment news by following us on social media: FACEBOOK | TWITTER (X) | INSTAGRAM
