BLACKPINK’s Jennie, has once again dazzled fans with the release of her latest solo single, Mantra. This empowering track, released on October 10, 2024, is being hailed as the ultimate anthem for women worldwide.
Packed with bold lyrics and infectious energy, Jennie’s latest hit further cements her place as a trailblazer in the K-pop world and beyond.
Jennie’s Bold New Sound: Mantra
In her new song, Jennie encourages women everywhere to embrace their confidence and power. With lines like “This that pretty girl mantra/ This that flaunt ‘cha/ Just touched down in LA”, Jennie’s message is clear: Own your beauty and strength unapologetically. The dance-ready chorus is set to become a staple for anyone looking to channel their inner boss energy.
The accompanying music video perfectly matches the song’s vibe. Jennie is surrounded by luxury sports cars and high-end convertibles, exuding confidence in every frame. Her glamorous looks and fierce choreography make this video a visual feast for fans.
A Breakthrough Year for Jennie
2024 is shaping up to be a monumental year for Jennie. Following her acting debut in the 2023 HBO drama series The Idol, Jennie has continued to push boundaries, both musically and personally.
Earlier this year, she teamed up with Brockhampton’s Matt Champion for a successful collaboration titled Slow Motion. The song received widespread acclaim and added to her growing list of musical achievements outside of BLACKPINK.
Jennie Announces New Label, OA
In addition to her flourishing solo career, Jennie has also ventured into entrepreneurship. She recently announced the launch of her own company, OA, marking a new chapter in her career. Jennie shared the exciting news with fans via Instagram, expressing her gratitude for all the love she has received this year.
“Hi, this is Jennie. This year was filled with many accomplishments, and I’m so thankful for all the love I’ve received,” Jennie wrote. “I’m also excited about what’s to come, as I start my solo journey in 2024 with a company that I have established called OA. Please show lots of love for my new start with OA and, of course, BLACKPINK. Thank you.”
What’s Next for Jennie?
With the release of Mantra and the launch of her own company, Jennie shows no signs of slowing down. Fans are eagerly awaiting what comes next in her solo journey. Her ability to balance music, acting, and business ventures showcases her versatility and unmatched work ethic.
Watch Jennie’s new song below:
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READ | Jennie Partners with Columbia Records for October Comeback
READ | BLACKPINK’s Jennie to Make Solo Return with Mantra
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