ADOR has finally addressed allegations raised by NEWJEANS members regarding management practices, providing detailed responses to eight specific requests. Among the claims were concerns over transparency, communication, and the lack of input on creative decisions.
The members also reportedly highlighted issues with exhausting schedules and insufficient attention to personal growth and artistic direction.
A summary of the allegations made by NEWJEANS
- Lack of Creative Input: The group claimed they had minimal say in their music and artistic direction, potentially stifling their creative growth.
- Overburdening Schedules: Members raised concerns about intense schedules causing physical and mental strain.
- Transparency Issues: They highlighted communication gaps regarding decisions affecting their careers.
- Insufficient Career Resources: Allegations included a lack of tools to develop personal artistry and future career paths.
- Exploitation Concerns: Claims pointed to commercial prioritization over the well-being of members.
ADOR’s response to the claims made by NEWJEANS
According to ADOR, the company responded to the allegations via email within the stipulated deadline. They have also publicly requested to meet with the members to negotiate about how to best support the group.
- Creative Autonomy: ADOR promised to include the members in the decision-making process regarding artistic direction.
- Flexible Scheduling: The agency acknowledged concerns about overwork and assured better management of their time.
- Improved Communication: ADOR committed to creating open channels for discussing issues and decisions.
- Resource Allocation: They pledged to provide better resources for personal and professional growth.
- Focus on Well-Being: The agency reiterated its dedication to balancing member welfare with group success.
What does this mean for NEWJEANS?
NEWJEANS have yet to respond to the latest statement by ADOR. The group held an emergency press conference on November 28 to announce they were leaving ADOR. They also said they would be terminating their exclusive contracts due to “requested terms not being met”.
They also announced that they would continue to fulfill prior obligations, including a scheduled trip to Japan this weekend. The group will return to South Korea next week.
ADOR’s response has sparked a discussion among fans about whether the agency has truly done its part. No doubt they will be watching closely to see what further developments arise.
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